High end magazine.

Par excellence magazine would suit my customer as they cater for the career woman in all aspects the photography catches every essence of the lifestyle. Vogue also is an ideal magazine to compare with as it gives the best quality hie end brands and has a lot of similar brands to choose from. My images…

Stella McCartney Botanical Brand

Stella McCartney designs a classic and sophisticated botanical line she designs for the similar customer that I do she uses clean cut lines and chooses colours and patterns that suit any occasion her designs are crisp and sophisticated that appeal to the career woman that needs to dress to impress but also can feel dressed…

3 Controversial ads

┬áThis ad offends people as they see it as a gay image using presidents I think it is offensive by photo shopping 2 role models knowing it would not be approved of and actually is disrespectful of their positions in society. Beneton made a controversial add by using President Obama┬áhas just unveiled its new unhate…

Project proposal branding

I propose to make a press pack made up of business cards, fashion show leaflets, brand bags all these items will have my logo on them and flower motifs. I will use paper flowers and I will use chosen text colours and paper. The name of my collection is Botanical’s I decided to use Botanical’s…

Reflective analysis of customer for branding.

I decided to pick my customer with this profile as women are entering careers more and want freedom to move around they want clothing to make the statement of being able to match work with leisure, today many women are taking the single path and have very pressurised careers and so want to enjoy their…

Work Placement

I did my placement at Petticoats-a-Plenty a alternative bride designer brand which is a 1950’s wedding dress theme fashion design, this theme is devised for girls with attitude with flamboyant petticoats worn underneath beautiful rich satin well made dresses some with appliques made of lace. I did 17 days in the factory sewing petticoats using…

Final Line Up

My final line up consists of dress designs I designed myself taken from the inspiration of Nike and Stella McCartney the patterns are my own digital prints I really enjoyed this part of design work as it used my own ideas also I did some hand drawings which I included in parts to the final…